Do you have a facebook page but want to increase your fanbase? That's what Pedigree wanted and they identified that dog lovers are very generous when it comes to helping dogs in need, and they set up the Pedigree Adoption Drive. The Pedigree brand will donate a bowl of food for every new fan on their facebook page - http://www.facebook.com/Pedigree, they have donated 1,095,088 bowls so far.
Make sure you add your Facebook page to all your marketing materials (have you created a unique username - http://www.facebook.com/username to make it easy to remember?). Offer competitions for your Facebook fans only so people have to like your page to enter, offer captivating content that your audience will want to share - always draw them back to your Facebook page. Connect with your Twitter followers and LinkedIn network.
Above all, have fun with it and offer something that's perfect for your audience. if you're not sure what is perfect for them, ask them!
Monday, August 16, 2010
Monday, August 02, 2010
How do I set up a Facebook business page?
First of all, why do you need a Facebook page? If you haven’t yet grasped the social media concept – it’s like this – social media is a fast growing media channel that many businesses, and organisations are already utilising. One of the benefits, is its viral and sharing capabilities – if you offer something useful and valuable to your market they are likely to share it and spread the word for you. Be a leading authority in your field and share some of your knowledge, offer tips and advice, provide entertaining content. Ask yourself, would you want to share it with others? It’s important to consider what you are providing through your Facebook page and what you want people to do with.
Some retailers are using it for customer service interaction. Brand reputation is such a delicate balance to achieve, so to get the opportunity to successfully resolve any problems through a public channel like Facebook helps build customer loyalty and satisfaction. It is also already working for the likes of the Boots No7 brand - http://www.facebook.com/No7ProtectandPerfect which includes videos of user guides and discussions, and Musicians such as Goldfrapp have found big success - http://www.facebook.com/Goldfrapp promoting events and competitions.
So, to set up a Facebook page you will first need to set up a personal account – go to the Facebook.com and fill in the form (follow the easy instructions), then visit this link - http://www.facebook.com/pages/create.php to set up the business page. Once you have 25+ fans (or people that ‘Like’ your page) you can create a unique address like this www.facebook.com/dell, so that you can use the easy to remember address on other marketing materials. Go to this link to set up the unique username. http://www.facebook.com/username.
Once set up fill your page with content that is valuable to your audience, offer free tips, advice, a place to voice their thoughts about your products/service. Most of all have some fun with it because this is social media with an emphasis on the ‘social’.
Some retailers are using it for customer service interaction. Brand reputation is such a delicate balance to achieve, so to get the opportunity to successfully resolve any problems through a public channel like Facebook helps build customer loyalty and satisfaction. It is also already working for the likes of the Boots No7 brand - http://www.facebook.com/No7ProtectandPerfect which includes videos of user guides and discussions, and Musicians such as Goldfrapp have found big success - http://www.facebook.com/Goldfrapp promoting events and competitions.
So, to set up a Facebook page you will first need to set up a personal account – go to the Facebook.com and fill in the form (follow the easy instructions), then visit this link - http://www.facebook.com/pages/create.php to set up the business page. Once you have 25+ fans (or people that ‘Like’ your page) you can create a unique address like this www.facebook.com/dell, so that you can use the easy to remember address on other marketing materials. Go to this link to set up the unique username. http://www.facebook.com/username.
Once set up fill your page with content that is valuable to your audience, offer free tips, advice, a place to voice their thoughts about your products/service. Most of all have some fun with it because this is social media with an emphasis on the ‘social’.
Wednesday, May 26, 2010
Offshore Web Development
I get email like this nearly every day. This ones a classic... Should we use them?
Hello Antika,
We are INDIA based leading ISO 9001:2000 Certified Company, located at Vadodara, Gujarat, working as an offshore web design & development company (we are more than offshore company) from past 10 years and have completed 2500+ project efficiently.
But we do not want to lay an image of spammer therefore can we approach your esteemed company for business synergy in much affordable price?
Based on your permission only, I would like to you more details regarding Jagtap InfoTech P Ltd.
I am listening carefully your response provided it negative or positive.
Thanking you & with best regards.
Hello Antika,
We are INDIA based leading ISO 9001:2000 Certified Company, located at Vadodara, Gujarat, working as an offshore web design & development company (we are more than offshore company) from past 10 years and have completed 2500+ project efficiently.
But we do not want to lay an image of spammer therefore can we approach your esteemed company for business synergy in much affordable price?
Based on your permission only, I would like to you more details regarding Jagtap InfoTech P Ltd.
I am listening carefully your response provided it negative or positive.
Thanking you & with best regards.
Friday, March 20, 2009
Art Exhibition at The Loft Theatre
Antika's creative director, Vicki Walkden, is exhibiting her new paintings and prints at The Loft Theatre, Leamington Spa, 25 March – 4 April.
Vicki, like a lot of creatives, seems unable to just kick back at weekends, and thus spends her spare time painting, generally dabbling and always creating. Her inspiration is predominantly taken from landscapes and nature. She plays with colour and form to create a sense of space and tranquility; and, by working with a range of different mediums including acrylic, watercolour and digital art, Vicki maintains an experimental approach.
Exploring colour is a particular focus for Vicki, who descibes herself as a colourist painter/artist. By combining beautiful colours taken from everyday scenes and objects, she aims to emanate calm and beauty.
For details on The Loft Theatre click here
For more info on Vicki's artwork click here
Wednesday, January 14, 2009
Law of Attraction
The Law of Attraction
What is this law of attraction? I hear you say. Or maybe you’ve heard of it and currently putting it into practise. Either way, word is out and whether you do it consciously or unconsciously, there seems to be something to it, especially when you read all the testimonials (see links below…)
So…let’s see…I manifest what I focus on. If I don’t want something but think of it, I’m focussing on it and thus manifesting it. Mmm…okay, cool. So I need to focus only on things I want.
(Maybe it will take a bit of practise but I’m willing to give it a try).
ALSO, it’s important to FEEL GOOD about what you want to manifest, and one way of doing that is to feel grateful for it. (As if you already have it)
My interpretation of this is when I used to check my lottery ticket, I used to feel disappointment but if you KNOW you’ll win (whatever amount you’ve wished for) you won’t feel disappointment just EXCITEMENT. You’ve just got to keep that belief. And don’t tell anyone they might think you’re mad and effect your beliefs – tell them when you’ve won. I just use this as an example, because of course there are many things to manifest like great relationships etc.
Well, I for one am manifesting, and I’ve decided to keep a track of things I’m manifesting on this blog.
See http://www.whatanicewebsite.com/faces/testimonials.htm
http://www.abraham-hicks.com
In my mind if you are still missing or needing things in your life, or having a feeling your life could be so much better, then surely it’s worth a try?
I’ll be back with all my good news.
V x ☺
What is this law of attraction? I hear you say. Or maybe you’ve heard of it and currently putting it into practise. Either way, word is out and whether you do it consciously or unconsciously, there seems to be something to it, especially when you read all the testimonials (see links below…)
So…let’s see…I manifest what I focus on. If I don’t want something but think of it, I’m focussing on it and thus manifesting it. Mmm…okay, cool. So I need to focus only on things I want.
(Maybe it will take a bit of practise but I’m willing to give it a try).
ALSO, it’s important to FEEL GOOD about what you want to manifest, and one way of doing that is to feel grateful for it. (As if you already have it)
My interpretation of this is when I used to check my lottery ticket, I used to feel disappointment but if you KNOW you’ll win (whatever amount you’ve wished for) you won’t feel disappointment just EXCITEMENT. You’ve just got to keep that belief. And don’t tell anyone they might think you’re mad and effect your beliefs – tell them when you’ve won. I just use this as an example, because of course there are many things to manifest like great relationships etc.
Well, I for one am manifesting, and I’ve decided to keep a track of things I’m manifesting on this blog.
See http://www.whatanicewebsite.com/faces/testimonials.htm
http://www.abraham-hicks.com
In my mind if you are still missing or needing things in your life, or having a feeling your life could be so much better, then surely it’s worth a try?
I’ll be back with all my good news.
V x ☺
Friday, April 25, 2008
Dexter
I’m not usually one to write about a TV show, especially one about a serial killer, and a killer who is a likeable protagonist. But how brilliant is that? To actually make the viewer empathise with this serial killer is a feat worth mentioning. I must point out that I am not a crime/murder kind of girl. No, I prefer America’s next top model and Will and Grace, and period dramas, oh, and even a bit of Colin Fry (don’t shoot me!) But Dexter?! It’s topping my favourite TV show list by far at the moment. And no, I don’t normally have a TV list but I feel I need one now.
Unfortunately I haven’t read the book. Or maybe that’s a good thing so I didn’t have preconceptions. I love the fact that Dexter was taught by his foster father to channel his urge to kill and only to kill people that deserve to be killed. How on earth do you decide who should be killed? This is such a fantastic moral question, especially in some states of America where people do decide with the death penalty still going strong. Dexter spends time monitoring his victims-to-be to determine whether they should die. In one case he even became the patient of a killer psychiatrist to confirm his suspicions and acquire the relevant evidence. And he got it, on camera and in person. So, was his death deserved? Mmm…good question. It’s funny because Dexter explains repeatedly to the viewer that he’s emotionless and doesn’t feel anything, and has to pretend that he’s a real human to other people on a daily basis. Therefore, the fact that he’s killing people from an objective point of view rather than from an emotional perspective, does it make it easier to accept? For me, I don’t support the death penalty because how can you ever be one hundred percent sure you have the right person? I’m not saying Dexter shouldn’t kill people but rather I empathise with his feelings for wanting to hurt them (not kill them). It reminds me of someone saying something that everyone else is thinking but too afraid to voice. Haven’t we all wanted to hurt someone who hurt us or has brutally abused a small child for example? Okay, Dexter takes the whole concept a fundamentally big step further as he does have a desire to kill. But his foster father taught him to channel this propensity rather than trying to suppress it and it then inevitably going off the rails. And with his fathers help he developed a conscience and a set of values both good and bad. The fact that he acts out some of them clearly differentiates him from the average guy. But this guy is actually pretty likeable and that’s down to excellent writing, acting and production.
And I’m so glad there’s a second series!
Official site http://www.sho.com/site/dexter/home.do
Unfortunately I haven’t read the book. Or maybe that’s a good thing so I didn’t have preconceptions. I love the fact that Dexter was taught by his foster father to channel his urge to kill and only to kill people that deserve to be killed. How on earth do you decide who should be killed? This is such a fantastic moral question, especially in some states of America where people do decide with the death penalty still going strong. Dexter spends time monitoring his victims-to-be to determine whether they should die. In one case he even became the patient of a killer psychiatrist to confirm his suspicions and acquire the relevant evidence. And he got it, on camera and in person. So, was his death deserved? Mmm…good question. It’s funny because Dexter explains repeatedly to the viewer that he’s emotionless and doesn’t feel anything, and has to pretend that he’s a real human to other people on a daily basis. Therefore, the fact that he’s killing people from an objective point of view rather than from an emotional perspective, does it make it easier to accept? For me, I don’t support the death penalty because how can you ever be one hundred percent sure you have the right person? I’m not saying Dexter shouldn’t kill people but rather I empathise with his feelings for wanting to hurt them (not kill them). It reminds me of someone saying something that everyone else is thinking but too afraid to voice. Haven’t we all wanted to hurt someone who hurt us or has brutally abused a small child for example? Okay, Dexter takes the whole concept a fundamentally big step further as he does have a desire to kill. But his foster father taught him to channel this propensity rather than trying to suppress it and it then inevitably going off the rails. And with his fathers help he developed a conscience and a set of values both good and bad. The fact that he acts out some of them clearly differentiates him from the average guy. But this guy is actually pretty likeable and that’s down to excellent writing, acting and production.
And I’m so glad there’s a second series!
Official site http://www.sho.com/site/dexter/home.do
Tuesday, February 19, 2008
PLATFORM 01 Art Exhibition
Antika is proud to present PLATFORM 01 Art Exhibition...
PLATFORM 01 Art Exhibition is being held at The Gallery in the Custard Factory, Birmingham B9 4AA 4-9th March.
PLATFORM 01 is a multi-media collection of work by predominantly local artists, and features contributions from painters, ceramicists, photographers, sculptors, printmakers and digital media artists, some of whom have been featured in Elle Deco, presented work internationally, worked with Supergrass and The Young Knives, exhibited at the Tate, and won numerous awards. The diversity of techniques alongside the potential audience results in a wide spectrum of artists, art, and collectors representative of Birmingham's rapidly expanding art scene.
All profit is going to Breast Cancer Care http://www.breastcancercare.org.uk/
PLATFORM 01 runs 4th - 9th March. Opening times Mon-Sat 10am-5pm, and Sunday 10am-2pm.
http://www.platformartexhibition.co.uk
PLATFORM 01 Art Exhibition is being held at The Gallery in the Custard Factory, Birmingham B9 4AA 4-9th March.
PLATFORM 01 is a multi-media collection of work by predominantly local artists, and features contributions from painters, ceramicists, photographers, sculptors, printmakers and digital media artists, some of whom have been featured in Elle Deco, presented work internationally, worked with Supergrass and The Young Knives, exhibited at the Tate, and won numerous awards. The diversity of techniques alongside the potential audience results in a wide spectrum of artists, art, and collectors representative of Birmingham's rapidly expanding art scene.
All profit is going to Breast Cancer Care http://www.breastcancercare.org.uk/
PLATFORM 01 runs 4th - 9th March. Opening times Mon-Sat 10am-5pm, and Sunday 10am-2pm.
http://www.platformartexhibition.co.uk
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